More than 100 million yuan ($13.8 million) in consumer vouchers were distributed across China as part of a monthlong campaign to spur spending and boost tourism that will run until the end of May, according to the Ministry of Culture and Tourism.
More than 6,300 measures for travelers, including price cuts and free admission to scenic spots, as well as discounts and freebies offered by travel companies, were also created for the nationwide campaign, the ministry said in a statement Sunday, which marked this year’s China Tourism Day. Others include events and performances.