The "Litter Less" campaign, which aims at reducing litter and effecting long-term behavior change among global youth, was launched in the High School Affiliated to University of Science and Technology in Beijing on Oct 30. 
 

The campaign is part of the eco-schools program supported by the international Foundation for Environmental Education and the Wm. Wrigley Jr. Company Foundation, with the participation of 272 schools in 20 countries, of which 55 are Chinese schools.
 

During the launch ceremony, students performed a drama about environmental protection and a fashion show in which the clothes were made of materials recycled from litter. 

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