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Elon Musk plans to FIRE 1,000 Twitter staff after he completes takeover
Published on: 2022-05-09
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Elon Musk is planning to fire 1,000 staffers at Twitter as soon as his purchase of the social media platform is complete.

It's believed he will fire many of the firm's woke staff following the transfer of ownership which will take around six months, after which Musk is likely to wield the ax.

But then within the next three years, Musk anticipates making thousands of new hires, swelling the ranks to around 11,000 employees, up from 7,500 currently.

Much of the new talent is likely to be in the field of engineering.

Numbers at the company would fluctuate rising to 9,225 employees this year before falling to 8,332 in 2023. Then adding a further 2,700 workers by 2025.

By 2028, he plans for ads to generate $12 billion in revenue in 2028, while subscriptions are expected to pull in another $10 billion, according to the report.

Musk is said to favor a subscription-based model over advertiser funding, as it would make Twitter less beholden to advertiser pressure. He has even suggested users could pay with cryptocurrency, including joke currency Dogecoin which Musk has long had an affection for.

马斯克计划推特营收涨四倍

在Twitter董事会同意“卖身”后,特斯拉CEO马斯克距离入主Twitter仅剩一步之遥。尽管这场追爱之旅还未尘埃落定,马斯克已经画起了“大饼”,开始给Twitter指明方向。

5月7日,据《纽约时报》报道,马斯克正在寻求投资人支持,为440亿美元收购Twitter募集资金。他在一份募资材料中宣称,他能够在2028年将Twitter营收提升至264亿美元,相比2020年的约51亿美元提升4倍多。

这些收入的一部分将来自广告。马斯克对投资者表示,2028年Twitter广告营收将增至120亿美元,但占比将从2020年的约90%降到45%。

另一方面,马斯克还有意将付费会员服务Twitter Blue打造成第二条增长曲线,2028年这部分收入将达到 100 亿美元。他预计,该业务的用户规模在2025年将达到6900万。

此外,马斯克还打算扩大Twitter的支付业务。目前,Twitter的支付业务主要是小费和购物,规模小到可以忽略不计;2028年这部分收入将增长到约13亿美元。

马斯克预计,2028年,Twitter的每用户平均收入有望从2020年的24.83美元提高到30.22美元。

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